After the turbulence of recent years, Canadian tourism is finally experiencing a real revival. In 2025, the rebound in tourism in Canada is confirmed with encouraging figures, attractive new features for travellers and trends to keep a close eye on. If you're dreaming of discovering this fascinating country, here's everything you need to know about this tourism revival, along with practical advice on how to prepare for your stay.
International tourism is back in Canada
The pandemic had largely dampened Canada's tourism momentum, but the recovery is now well and truly underway. Already in 2023, more than 18 million international visitors have rediscovered the country's charms, an increase of 43% in just one year. Toronto, Montreal, Quebec City and Vancouver are among the leading cities in this tourism rebound, thanks to their renewed dynamism, new international events and cultural appeal.
This trend has been accompanied by a steady improvement in the quality of hospitality: renovated hotels, new attractions and new immersive experiences that make Canada even more attractive to travellers.
Local tourism: Canadians are rediscovering their country
The pandemic has at least led to one positive thing: Canadians have decided en masse to explore their own territory. In 2025, domestic tourism continues to grow, boosted by a renewed interest in local escapades. Canada's natural wealth (national parks, wide open spaces, unspoilt mountains and coastlines) is attracting an ever-growing number of Canadian visitors, helping to drive a significant economic recovery in the tourist regions.
What's new in terms of formalities (AVE)
For international visitors who do not require a visa, the Electronic Travel Authorisation (AVE) remains essential for any tourist or business trip to Canada by air. The good news is that the formalities are now even simpler and faster. Most EV applications can be processed in just a few minutes, making it much easier for you to get organised.
Tip: Don't delay applying for your EV to avoid unnecessary stress in the event of an additional check. More information is available on our AVE Canada dedicated page.
New trends in Canadian tourism
As tourism picks up, here are the major trends to watch out for this year:
1. Sustainable tourism takes off
Vancouver and Montreal are among the top Canadian cities focusing on sustainable tourism. The proliferation of eco-friendly infrastructures, such as cycle paths, certified eco-responsible accommodation and green public transport, is a perfect response to the new expectations of international travellers.
2. International events are back in force
Toronto is actively preparing for the 2026 Football World Cup, attracting many visitors curious to discover a city that continues to transform itself. In Quebec City, the Summer Festival and Winter Carnival continue to attract international audiences, bolstering the region's tourism and economic recovery.
2. Accelerated digitisation of tourism services
The tourism recovery is also accompanied by increased digitisation of the tourism sector: online bookings, virtual tours, mobile payments and easier administrative procedures. Canada is adopting these innovations on a massive scale, making the tourism experience more fluid and enjoyable.
3. Nature destinations, the big post-pandemic winners
Canada's great outdoors remain very popular: Banff, Jasper, the Canadian Rockies and Western Canada are attracting ever more visitors, drawn by the idea of healthier tourism in the great outdoors.
How much will a trip to Canada cost in 2025?
On a budget, expect to pay at least:
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Toronto and Vancouver: around $150 to $250 CAD per night for mid-range accommodation, $20 to $30 CAD per meal.
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Montreal: slightly less expensive, expect to pay between $100 and $180CAD per night and around $15 to $25CAD per meal.
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Quebec: even more affordable, with accommodation starting at $100 to $150CAD per night.
When to go to Canada in 2025?
The ideal period is from May to September to take advantage of the mild climate and outdoor festivals, particularly in Montreal and Quebec City. But if you love winter and snow sports, February and March are still the best months to enjoy the typical Canadian experience (Quebec Carnival, skiing in the Rockies, winter hiking).
Mistakes to avoid before your trip
To take full advantage of Canada's tourism rebound, here are some common mistakes to avoid:
- Forgetting your AVE or requesting it too late
- Négliger la durée de validité de votre passeport (l'AVE dépend directement de votre passeport)
- Underestimating distances and costs on the spot (especially in the big cities)
To avoid these pitfalls, anticipate your administrative procedures well, prepare your budget and your travel!
#Prepare your trip and take advantage of the upturn in Canadian tourism!
The upturn in tourism in Canada is here, offering an ideal opportunity to (re)discover this country of a thousand faces. Whether you want to explore the dynamic metropolises, the wild landscapes of Quebec or the iconic mountains of British Columbia, 2025 is shaping up to be the perfect year to plan your next trip to Canada.
For all the administrative formalities, find all the information you need on the EV application. Now all you have to do is pack your bags!